BROOKLYN (May 11, 2016) – BROOKLYN BOXING is headed to Russia where world heavyweight champion Deontay Wilder will promote Barclays Center’s flourishing boxing platform on his Everlast gear during training camp and fight week ahead of his title defense against Russian fighter Alexander Povetkin on May 21 at Megasport Arena in Moscow. Wilder has a long-standing alliance with Everlast.
Wilder established a strong bond with Barclays Center earlier this year when he defended his title in Brooklyn by knocking out Artur Szpilka in the 9th round on January 16, 2016.
“I’m excited to represent BROOKLYN BOXING in Russia as I get ready to retain my world championship belt,” said Wilder, who has a record of 36-0, 35 KO’s. “I had a memorable night at Barclays Center and I already consider it my home away from home.”
“We are thrilled to have world heavyweight champion Deontay Wilder bring BROOKLYN BOXING to Moscow,” said Brett Yormark, CEO of Brooklyn Sports & Entertainment. “The BROOKLYN BOXING brand has quickly resonated in the U.S. and we are excited to extend our reach into Russia and beyond.”
Further diversifying its BROOKLYN BOXING brand, Barclays Center has partnered with Tribune Media’s PIX 11 to produce a 30-minute television special, BROOKLYN BOXING COUNTDOWN, which premiered on April 16 before the arena hosted Errol Spence Jr.’s 5th round TKO against Chris Algieri. Following the success of the broadcast, Barclays Center and PIX 11 will continue to produce the show prior to major boxing events at the venue.
ABOUT BROOKLYN BOXING™
Upon opening in 2012, Barclays Center brought major championship boxing back to Brooklyn after more than 50 years. Over the past four years, the BROOKLYN BOXING franchise has hosted more than 100 bouts and more than 20 world title fights while giving local fighters their own shot in the spotlight. In April 2016, BROOKLYN BOXING extended its brand by creating an active wear and lifestyle apparel line that is available at www.BrooklynBoxingShop.com. BROOKLYN BOXING is proudly presented by AARP.
ABOUT BROOKLYN SPORTS & ENTERTAINMENT
Brooklyn Sports & Entertainment is the business enterprise that manages and controls Barclays Center, the Brooklyn Nets, and the New York Islanders business operations. It is currently overseeing the redevelopment of Nassau Veterans Memorial Coliseum, and will also manage the Coliseum’s future operations upon its opening in December 2016. BSE identifies and creates alliances, strategic partners and other business opportunities to ensure the success of its assets. For more information on Barclays Center, please visit www.barclayscenter.com or follow on Twitter and Instagram @barclayscenter.
