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According to Dan Rafael of espn.com, last weekend’s Canelo Alvarex – Amir Khan fight drew a reported 600,000 Pay Per View Buys.

“It looks like it will be around 600,000 buys,” said Golden Boy Promotions CEO Oscar De La Hoya. “We’re extremely happy about it. If you think about it, Canelo has had the top two pay-per-views of the last four [major] pay-per-views.”

“It’s the changing of the guard,” De La Hoya said about Alvarez, the 25-year-old Mexican star many view as the face of boxing in the post Mayweather/Pacquiao era.

“The fight did way more than that,” he said. “We know that for a fact. The numbers are still coming in, and it could be over or a little under, but it will be around 600,000.”

“The future is that the sky’s the limit for Canelo,” De La Hoya said. “He is on his way to breaking Floyd’s pay-per-view records. We are extremely proud of the work we have done at Golden Boy Promotions, but when you have a special product like Canelo, the sky is the limit. And Amir did his part. A lot of people were saying it wouldn’t be a good fight, but Amir and Canelo both came to fight, both gave everything they had, and it was a good, exciting fight, and people got their money’s worth.”

“Like I promised at the [post-fight] press conference, I called Loeffler on Sunday, and we’re going to continue talks,” De La Hoya said. “We will continue our conversations and see what we come up with. But Canelo will fight in September. We just opened up the conversations. Loffler respects the fact that Canelo just got home to Guadalajara and will take a few days off. But I know we’re under the gun with the WBC situation.”

But will the fight happen?

“Canelo wants to break records,” De La Hoya said. “He wants to be a legend. He wants to take risks. He wants to dare to be great.”

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