Hope you are doing well. I wanted to reach out and let you know that ESPN+, the leading direct-to-consumer sports streaming service, today released the premiere episode of its new boxing series – “The 3 Knockdown Rule.”
The 3 Knockdown Rule is hosted by television personality and boxing aficionado Mario Lopez and ESPN boxing writer Steve Kim as they have brought their popular podcast to the screen, exclusively on ESPN+. This show will analyze and deliberate the biggest bouts of the year, with thoughtful insights, healthy debate and special guests from around the world of boxing.
The premiere episode previews this Saturday’s highly anticipated rematch between undefeated lineal heavyweight champion Tyson “The Gypsy King” Fury and unbeaten heavyweight champion Deontay “The Bronze Bomber” Wilder. This episode also includes a special guest appearance by legendary trainer, and good friend, Joe Goossen as he breaks down each fighter’s keys to success.
Goossen explains what he thinks Fury’s points of emphasis should be for this fight:
“I think Fury did a great defensive job in the last fight but in the pro boxing game it’s aggressiveness that wins the day. So if you are going to be defensive when you make a guy miss you have to make him pay for it and Fury has to do that in this next fight.”
Goossen also gives his thoughts on why Fury changed his trainer for this fight:
“I think he probably went back and looked at the tape of the last fight and said look I need something new and I need somebody that really knows this game and what I am going to be expected to do in this next fight and what I need to do. I think this move is going to pay off or him.”
I have included the press release below, but if you are interested, I would be happy to also share preview videos for future episodes, and I can offer an opportunity for you to speak VP and Executive Producer, Original Content, ESPN+, Brian Lockhart about the series.
Please let me know if this is of interest and I look forward to your feedback. Thanks!
Best,
Matt
February 19, 2020
Streaming Now on ESPN+: The 3 Knockdown Rule,
Premiere Episode Previews Fury vs. Wilder II
- Mario Lopez and Steve Kim bring their popular podcast to the screen, exclusively on ESPN+
- Series will deliberate the biggest boxing matches throughout the year
- First episode previews Fury vs. Wilder II on Saturday, Feb. 22
- Subscribe on the ESPN App, ESPN.com and connected TV devices
The premiere episode of The 3 Knockdown Rule, hosted by television personality and boxing aficionado Mario Lopez and ESPN boxing writer Steve Kim, previews this Saturday’s highly anticipated rematch between undefeated lineal heavyweight champion Tyson “The Gypsy King” Fury and unbeaten heavyweight champion Deontay “The Bronze Bomber” Wilder. The 3 Knockdown Rule streams exclusively on ESPN+, the leading direct-to-consumer sports streaming service.
Taking their popular boxing podcast of the same title to the screen, Lopez and Kim discuss and debate their expectations and insights into what promises to be the championship fight of the year. The two also jump into the ring with legendary trainer and good friend Joe Goossen to break down each fighter’s keys to success. Future episodes of The 3 Knockdown Rule on ESPN+ will also feature Lopez and Kim analyzing and deliberating the biggest bouts of the year, with thoughtful insights, healthy debate and special guests from around the world of boxing.
Preview video: https://vimeo.com/391612755 / Password: tkr
PLEASE NOTE: Preview video is for MEDIA VIEWING ONLY, not for posting.
Fury vs. Wilder II will be available as part of a joint presentation by ESPN+ PPV and FOX Sports PPV live from the MGM Grand Garden Arena in Las Vegas on Saturday, Feb. 22. Their first fight in December 2018 saw Wilder retain his title via split draw after Fury rose from a 12th-round knockdown to finish the fight.
About ESPN+
ESPN+ is the leading direct-to-consumer sports streaming service from Disney’s Direct-to-Consumer and International (DTCI) segment and ESPN. Launched in April 2018, ESPN+ has grown quickly to 7.6 million subscribers in less than two years, offering fans thousands of live events, original programming not available on ESPN’s linear TV or digital networks, as well as premium editorial content.
Programming on ESPN+ includes exclusive UFC and Top Rank boxing events, thousands of college sports events (including football and basketball) from more than a dozen sports at 20 conferences, hundreds of MLB and NHL games, top domestic and international soccer (Serie A, MLS, FA Cup, Bundesliga – beginning in 2020, EFL Championship and Carabao Cup, Eredivisie), Grand Slam tennis, international and domestic rugby and cricket, exclusive ESPN+ Original series, acclaimed studio shows and the full library of ESPN’s award-winning 30 for 30 films.
Fans subscribe to ESPN+ for just $4.99 a month (or $49.99 per year) through the ESPN App, (on mobile and connected devices), ESPN.com or ESPNplus.com. It is also available as part of a bundle offer that gives subscribers access to Disney+, Hulu (ad-supported), and ESPN+ — all for just $12.99/month.
