Edmonton, Canada – UFC® returns to Edmonton with a highly anticipated featherweight championship bout that will see titleholder and No. 5 ranked pound-for-pound fighter Max Holloway defend his belt against No. 4 ranked contender Frankie Edgar.
UFC® 240: HOLLOWAY vs. EDGAR takes place Saturday, July 27 at Rogers Place and will stream live nationally on Pay-Per-View exclusively through ESPN+ in the U.S. at 10 p.m. ET/7 p.m. PT in both English and Spanish.
ESPN+ is the exclusive provider of all UFC Pay-Per-View events to fans in the United States as part of an agreement announced last month and continuing through 2025.
Fans will be able to purchase UFC® 240: HOLLOWAY vs. EDGAR online at ESPNPlus.com/PPV and then will be able to watch it via the web or on the ESPN App on any connected device. ESPN+ is available as an integrated part of the ESPN app on all major mobile and connected TV devices and platforms, including Amazon Fire, Apple, Android, Chromecast, PS4, Roku, Samsung Smart TVs, X Box One and more.
Preliminary fights will air nationally in English and Spanish on ESPN2 and ESPN Deportes linear networks starting at 8 p.m. ET/5 p.m. PT with the early prelims simulcast on UFC Fight Pass and ESPN+ at 6:15 p.m. ET/3:15 p.m. PT.
Unbeaten at 145 pounds for almost six years, Holloway (20-4, fighting out of Waianae, Hawaii) has utilized dynamic striking to topple the featherweight elite. Over the course of his spectacular run, he has delivered thrilling stoppage wins against Jose Aldo (twice), Brian Ortega, Anthony Pettis and Cub Swanson. Originally scheduled to face Edgar on two previous occasions, Holloway aims to add another legend to his resume and stake his claim as the most dominant featherweight champion in UFC history.
A former lightweight champion, Edgar (23-6-1, fighting out of Toms River, N.J.) looks to join the short list of athletes who have won titles in two UFC divisions. Throughout his legendary career, he has netted spectacular victories over BJ Penn (three times), Cub Swanson (twice), Chad Mendes and Gray Maynard. With history in his sights, Edgar looks to become the first fighter to defeat Holloway at 145 pounds since 2013 and reach the top of the division.
UFC® 240: HOLLOWAY vs. EDGAR will mark the 30th UFC event in Canada, dating back to its inaugural fight card in the Great White North at UFC 83 in 2008. During this time the world’s premier mixed martial arts organization has staged thrilling cards from coast-to-coast in 11 different cities—Calgary, Edmonton, Halifax, Moncton, Montreal, Ottawa, Quebec City, Saskatoon, Toronto, Vancouver and Winnipeg.
Additional bouts on the card include:
- No. 7 ranked flyweight contender Alexis Davis (19-9, fighting out of San Jose, Calif. by way of Niagara Falls, Canada) looks to re-assert herself in the title picture against dangerous prospect Viviane Araujo (7-1, fighting out of Brasilia, Brazil)
- No. 8 ranked Lauren Murphy (10-4, fighting out of Glendale, Ariz.) faces No. 12 Mara Romero Borella (13-5 1NC, fighting out of Coconut Creek, Fla. by way of Ponte dell’Olio, Italy) in a clash of flyweight contenders
- Gillian Robertson (6-3 fighting out of Coconut Creek, Fla. by way out Niagara Falls, Canada) goes for another impressive submission win against gritty Sarah Frota (9-1, fighting out of Balneario Camboriu, Brazil)
- Erik Koch (15-6, fighting out of Milwaukee, Wisc.) makes his welterweight debut against Kyle Stewart (8-1, fighting out of Tempe, Ariz.)
- More fights to be announced soon
For the latest information on additional bouts for this event, please visit www.ufc.com. All bouts live and subject to change.
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Tickets for UFC® 240: HOLLOWAY vs. EDGAR go on sale Friday, May 31 at 10 a.m. MT. Tickets are available for purchase online at www.ticketmaster.ca. Ticket sales are limited to eight (8) per person.
UFC Fight Club® members will have the opportunity to purchase tickets Wednesday, May 29 at 10 a.m. MT via the website www.ufcfightclub.com. A special Internet ticket pre-sale will be available to UFC newsletter subscribers Thursday, May 30 starting at 10 a.m. MT. To access this presale, users must register for the UFC newsletter through UFC.com.
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About UFC®
UFC®, is the world’s premier mixed martial arts organization and the largest Pay-Per-View event provider in the world. UFC boasts more than 300 million fans worldwide, including 70 million social media followers across all of its digital platforms, and its programming is broadcast in over 170 countries and territories to one billion TV households worldwide in 40 different languages. UFC produces more than 40 live events annually and consistently sells out some of the world’s most prestigious arenas. Since 2001, UFC has been proudly headquartered in Las Vegas, supported by a network of employees around the world. UFC’s current roster of athletes features more than 570 men and women representing over 55 countries. UFC FIGHT PASS®, the world’s leading digital subscription service for combat sports, delivers exclusive live events, thousands of fights on-demand, and original content to fans around the world. UFC was acquired in 2016 by global sports, entertainment, and fashion leader Endeavor, along with strategic investors Silver Lake Partners and KKR, in what is among the largest transactions in sports history. For more information, visitUFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat and Instagram: @UFC.
About Rogers Place
Rogers Place is an arena built for fans. Among its many significant features are a lower bowl of over 9,000 seats, terrific sightlines, wide concourses, leading food and beverage offerings and the latest in technology. Whether attending a hockey game or the biggest of concerts, guests of Rogers Place will experience it all in the most dynamic of entertainment environments.
About ESPN+
ESPN+, which surpassed one million paying subscribers in just five months, is the premium multi-sport, direct-to-consumer video service from The Walt Disney Company’s Direct-to-Consumer and International (DTCI) segment and ESPN.
ESPN+ will offer UFC fans 20 exclusive UFC on ESPN+ Fight Nights per year, as well as an extensive lineup of on-demand UFC programming, original shows (including “Dana White’s Contender Series”), classic fights and more. In addition to live and on-demand UFC content included in the ESPN+ subscription, fight fans will be able to purchase and watch UFC PPV events via ESPN+ and within the ESPN app, for a separate cost.
In addition to UFC, ESPN+ offers fans thousands of additional live events, on-demand content and original programming not available on ESPN’s linear TV or digital networks, as well as premium editorial content. ESPN+ is an integrated part of the ESPN App, the leading sports app and the premier all-in-one digital sports platform for fans. The ESPN App is available across nearly all major mobile and connected device platforms and delivers a rich, personalized experience that curates ESPN’s content around each fan’s individual tastes. ESPN+ is also be available through ESPN.com.
About ESPN
ESPN, the world’s leading sports entertainment enterprise, features more than 50 assets – eight U.S. television networks, ESPN Radio, ESPN.com, ESPN International, ESPN The Magazine and more. ESPN is 80 percent owned by ABC, Inc. (an indirect subsidiary of The Walt Disney Company) and 20 percent by Hearst.
